2018 - Volume 10 [Issue 3]

REBRANDING STRATEGY AFFECT ON BRAND PREFERENCE: PERSPECTIVES FROM A ZIMBABWEAN CORPORATION

BRIGHTON NYAGADZA, TINASHE CHODEVA, ISHUMAEL VINGIRAYI

Page: 124-136
Abstract View: 82 times

UNDERWRITER REPUTATION AND IPOs PERFORMANCE

DILDAR JADOON, YASIR BIN TARIQ, HAZARAT ALI

Page: 137-146
Abstract View: 48 times

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